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Thoughts on money, investing, and the decisions that shape wealth and confidence.

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Behaviour

When saving becomes who you are

One day you'll notice you stopped deciding to save. That's graduation.

4 min read Jul 2026
Behaviour

Your future self is a stranger. Introduce yourself.

Studies show we treat future-us like a distant acquaintance. No wonder we don't fund their plans.

4 min read Jun 2026
Behaviour

Streaks, slips, and starting again

Missing one week is a slip. Quitting because you slipped is the only real miss.

3 min read May 2026
Behaviour

The art of doing nothing in a dip

Every dip sells one thing brilliantly: the urge to act.

4 min read Apr 2026
Psychology

The patience premium

The hardest part of investing isn't choosing — it's waiting. Time, not timing, does most of the work.

4 min read Jul 2024
Psychology

Why losses hurt more than gains feel good

A loss stings about twice as much as an equal gain delights — and that asymmetry quietly drives bad timing.

5 min read Jul 2024
Plan

Why a written plan beats a vague intention

"I should save more" rarely survives contact with payday. A number and a date do.

5 min read Jun 2024
Invest

Understanding expense ratios

A 1% fee sounds small. Over thirty years it can quietly eat a meaningful share of your returns.

3 min read Jun 2024
Save

The 50/30/20 rule, adapted for India

Needs, wants and savings — a simple split, and how to bend it to real Indian household budgets.

4 min read Jun 2024
Plan

Short, medium and long-term goals

A holiday, a car, retirement — each goal has a horizon, and the horizon should decide the risk.

4 min read May 2024
Save

Automating savings so willpower isn't the bottleneck

The savers who succeed rarely rely on discipline. They rely on defaults that move money before they can spend it.

3 min read May 2024
Invest

SIP vs lump sum: which and when

Drip-feed your money in, or invest it all at once? The honest answer depends on what you're optimising for.

6 min read May 2024

Behaviour

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Behaviour

When saving becomes who you are

One day you'll notice you stopped deciding to save. That's graduation.

4 min read Jul 2026
Behaviour

Your future self is a stranger. Introduce yourself.

Studies show we treat future-us like a distant acquaintance. No wonder we don't fund their plans.

4 min read Jun 2026
Behaviour

Streaks, slips, and starting again

Missing one week is a slip. Quitting because you slipped is the only real miss.

3 min read May 2026
Behaviour

The art of doing nothing in a dip

Every dip sells one thing brilliantly: the urge to act.

4 min read Apr 2026
Behaviour

FOMO is not a strategy

By the time everyone's talking about it, the easy part already happened.

3 min read Mar 2026
Behaviour

Loss hurts twice as much. Plan for it.

A ₹500 dip feels bigger than a ₹500 gain. Knowing that is half the protection.

4 min read Feb 2026
Behaviour

Don't check the graph every day

Daily glances show you noise wearing the costume of news.

4 min read Jan 2026
Behaviour

Name your goals, tame your spending

'Savings' is easy to raid. 'Goa, December' fights back.

3 min read Dec 2025
Behaviour

Small wins are compound interest for confidence

The graph grows slowly at first. The person watching it grows faster.

4 min read Nov 2025
Behaviour

Autopilot beats willpower

The most reliable saver you know isn't disciplined. They just made one good decision once.

3 min read Oct 2025
Behaviour

Why your brain hates saving (and how to outsmart it)

Your brain prices today's chai higher than next decade's freedom. That's not a flaw in you — it's the factory setting.

4 min read Sept 2025
Behaviour

Lesson one: the first ₹100 is a habit, not an amount

Everyone waits to save 'properly'. The trick is that proper never comes — but Tuesday does.

3 min read Aug 2025
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